You might have heard about Google’s AdSense program before, but do you know exactly what it is and how it works? AdSense is quite simply one of the hottest and easiest ways for us as individuals to make large amounts of profit through our websites, with minimal effort.
I know these claims are all over the place, and I bet most of you currently have AdSense ads on your web pages but are not making that much profit from it. In this article I’ll explain some of the small changes that can be made to your AdSense ads that will maximize the click through rate to your ads.
If you don’t have a web site that’s great, in a later article I’ll show you how to create an online AdSense empire from scratch in no time at all scrape google search results. But for now let’s concentrate on maximizing the profit from your current AdSense ads.
Google’s AdSense program is a ridiculously easy way for ANYONE with a web site to generate extra passive income effortlessly. Every billionaire on this plant has multiple streams of passive income, income you receive without having to work for it. Google place adverts on your website and pay you every time that some one clicks on those links. You don’t have to worry about choosing a great add either, Google does that for you!! How?
Google has some of the smartest computers in the world that are constantly getting updated. When you enter a search into their system they send out their ‘Googlebots’, which spider the pages of the net. For example we search for ‘free Microsoft Frontpage download’, then the ‘Googlebots’ will trawl the net looking for these keywords specifically.
Google does exactly the same thing on your web pages, and like their search results they will pick the most relevant ads to display on your web pages.
Google was created with a vision of being the best search engine in the world (and to be fair, it really is). 80% of all internet traffic comes from Google so these really are the people to impress (more about impressing them in my free search engine optimization article). But how do you ensure you maximize your AdSense profits?
Well, Google loves quality content rich web pages that are specific and relevant to the content. What I mean by this is if you have a web page about dog breeds with an add banner for a credit card company and loads of information about yourself, then these are not relevant to the content of the web pages. If you have a web site that offers movie reviews (for example) then all of your ads and content should be specifically relevant to movies or reviews only. They will rate you highly for doing this and it also means that the AdSense ads displayed by Google will be completely relevant to your content.
Article marketing will live on, but you may have to learn how to write articles differently after the Google Panda algorithm update. Some call it the Farmer update, but that is just one guy’s name for it – Google named it Panda, so Panda it is. What did this Panda algorithm update achieve?
Panda is an update to Google’s search engine algorithm, that determines what web pages should be indexed and where these pages should appear in the results pages offered to people using specific search terms to find information. In a nutshell, it changed the way Google looked at web pages and listed them and in turn, the way that online marketers used article marketing.
The main change was to put more emphasis on the site as a whole, and to remove web pages that failed to offer expert information on the topic. If an article seems shallow in content, and does not appear to be written by an expert, if it appears sloppy and not well researched, if it is short or fails to offer information other than what is obvious, then Panda might well decide it does not deserve a listing.
Keep in mind that Google’s main objective is to provide Google users that are using the search engine to find useful and authoritative information on the topic defined by their search term. It does not take your article marketing strategies into account, and if Google’s algorithm calculates that your page content or article is not offering useful and authoritative information then don’t expect it be listed.